Thursday 6 February 2014

unit 6 assignement 2


                                             


Free on Steam


         
  IMDB - IMDB rated Call of duty black ops out of 10 and it got a 8.2/10.

IGN gave Call of duty black ops a 9.3/10.





Expert reviews gave Call of duty black ops 2 4/5.

How useful are these sites and ratings. 
  
These websites and ratings are useful because if someone was looking in to buying the game they can look at the reviews say and see if the game is for them. also they are useful for the company who make the games because it makes them look good and also it will make them more money from the people who want to buy it, so they carry on making more games. 

PEGI  



"The content of this game is suitable for persons aged 18 years and over only.
It contains: Extreme violence - Violence towards defenceless people - Strong language
This game allows the player to interact with other players ONLINE"


I think overall that qualitative and quantitative research methods are very important for a gaming industry, because they are dependent on the opinions and ratings from the audience.

Quantitative; shows the games ratings, this is important for the gaming industry because it shows how good the game is out of a certain number. Quantitative is a fast and easier. plus it shows how many people are playing the game and how many people have bought the game.

Qualitative; is questionnaires so this is very important for a gaming industry because they can read the opinions of there audience, also they can see the ages and the gender and they can see who plays it more male or female. The gaming industry will really relie on this for mostly the opinions so they can see whats good about the game, and whats bad about the game so they can see what they can do better on the next game or anything they can change on the game what the questionnaires about. 



Think Box  

"Young men are traditionally perceived as a difficult bunch to reach through TV, and although they don't spend as much time with their tele as women of the same age, it undoubtedly plays a significant role in their lives." I disagree with this because being in that bracket i know that males of this age range like to spend more time watching tv or playing games. 

The gender. 

The gender is more towards male for call of duty black ops 2 because its a first person shooter. You can play online with your mates and play against people from around the world. the game lets you rank up and there is a leader bored for each game mode. Males like competition with there friends. the game also had a mode called 'zombies' this will definitely attract to males because of the films they would of seen. in the footage i will show you has guns, explosions, drones, points per kill. 
  
This is the zombie mode this will appeal to the males as well. This is because males are stereotyped in liking zombies and killing and blowing things up. Males think it manly.

Female. 
There is some females who do like to play call of duty. Here is a link from a girl playing call of duty. 
females may watch this video and want to play it because they might think if she can play call of duty and then they can.

Socio economic 
http://upload.wikimedia.org/wikipedia/commons/e/e0/Gdpercapita.PNG

This shows what countries are more financed, so this can show where the game will sell more copies. This is the best way because you get to see it in a world wide basis and it provides more information 

Psycho graphics.  

Call of duty black ops 2 is a first person shooting game. So we expect to see guns, explosions,deaths, expect it to be online, and has a good narrative. 

Mainstream

Call of duty is widely popular game is it falls under the label as mainstream. Call of duty black ops 2 was a very popular game, within 24 hours of going on sale it made over $500 million.It had remained the largest entertainment launch of all time until September 2013. Call of duty black ops 2 is like no other game out there because for its zombie mode, also black ops 2 was the first of the franchise to have future warfare. Call of duty does really target Xbox and ps3 players because that's where the most money will be made from. 

focus group questions.  
 what do you like about this game? if not why? 
how often do you play the game? 
would you tell your mates about the game? if not why? 
do you like the game modes? if not why? 
how many hours would you play the game?    

Why is a focus group important in this industry? 
Focus groups are very important for the gaming industry because the people who buy and play the game keep the industry going. So hearing the opinions and thoughts of the people who play games and more importantly the people who buy them are crucial. The audience can provide great feedback to help gaming companies to improve their games.


Typical gamers   


It comes as a surpise when this reasearch is saying women are the typical gamers with 45%. Also it says boys 17 and under are cast as the stereo typical gamer.  With actual actual fact this isnt true because they are only 19%. I can understand why people might think this because most games have a age rating of 3,5,12 and 18. Also most games out today are aimed at males such as Call Of Duty and GTA. 

Notable findings include:
  • 58% of Americans play video games;
  • 51% of U.S. households own a dedicated game console, and those that do own an average of two;
  • The average game player is 30 years old, and 36% of game players – the largest age segment – are 36 or older;
  • 43% of game players believe that computer and video games give them the most value for their money, compared to DVDs, music or going out to the movies;
  • 62% of gamers play games with others, either in-person or online; and,
  • Consumers spent nearly $21 billion on game content, hardware, and accessories in 2012.







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